How to Design a Blog
How do I start my own Blog, and why should I?
Blogs (short for Web Log) are taking the internet by storm and becoming one of the preferred ways to gain search engine positioning on the web and get recognized. They are an easy and fun way for a business or individual to have their own web site presence that they can edit themselves on an ongoing basis without much technical know-how. You can publish photos, videos, basically anything that you feel will enhance your own blog, and you can solicit comments from people reading your blog thus creating open dialogue and the opportunity for some excellent viral marketing.
Custom Blog Design, Atlanta, Georgia
We specialize in creating custom designed blogs for individuals, small businesses, and non-profit organizations. Our preferred and recommended blogging software is WordPress. If you are looking for a WordPress Blog Design that is unique and customized to your individual tastes or corporate image we can make you stand out from the pack and get you started on the road to blogging success so you can fully capitalize on this powerful marketing medium.
Isn't it about time you start sharing your views and knowledge with the rest of the world, after all there are lots of people making money blogging, and you are just a few steps away from being one of them!
You are probably wondering how much will this all cost, and it is surprisingly inexpensive to create a custom blog design using WordPress. Prices start at just $249.00 for a custom blog design and you can contact us on 678-367-3794 or e-mail for a free no obligation consultation to discuss your needs in more detail.
If you already have your own website we can help you design your own blog that will serve as an extension to your existing business and help you gain more credibility with your web visitors which will translate in to more business for you.
If you would like us to create a stand-alone blog that you would like to utilize as your main source of business generation we can design your blog to do just that.
Here are 5 good reasons why you should start a blog
Search Engine Visibility
We have already intimated that blogs are a great way to gain good search engine positioning but it won't suddenly propel you to the top of Google after making a few posts! The advantage for you in the search engine world is that blogs are very easily updated with fresh content, they are text-rich and cleanly coded which means the search engines can crawl your blog and easily certain keywords that you would like to be highly ranked for.
Become an Authority in your industry
Because blogs give you the ability to easily post information 24/7, you can position yourself as an authority in your industry by writing blog posts that are current, relevant to what is happening in your industry, and demonstrate that you are an expert in your field and willing to share with others. It is an excellent forum for creating trust over a period of time and making your prospects feel comfortable about doing business with you and purchasing your products or engaging your company's services.
Give them something to come back for
I definitely recommend making sure your website is updated frequently with fresh content, but for a lot of businesses there are only so many updates one can do to a website on a weekly/monthly basis. The beauty of blogs is that you can add posts daily, weekly, whatever your preference is, and much more easily control that content in such a way that you can keep your readers coming back for more. For example you could write a 4 part article that is posted once a week for a month. You can then let your reader know to come back next week to read the 2nd part of the blog article, or subscribe to your blog and so on.
Develop leads through comments
The awesome part about blogs is that engaged readers love to leave comments (mostly positive ones, but be prepared for a few negative ones, after all we can't agree with each other on everything!). Anyway, when your readers or subscribers leave comments for you they are usually required to submit their e-mail address (and web address if they have one). You can not only post a responding comment on your own blog for everyone to see, you can also e-mail your readers directly and engage in a private two way conversation. I am sure you can figure out where this could lead to!
Pierce the corporate veil
A lot of people reading company websites often find that it is all very "corporate" and do not really know who they are going to do business with. People much prefer to be able to relate to human beings, they want to know who is the face and the voice behind all the graphics and words. A blog is a much more personalized form of getting to know people because you are writing for a specific audience, those people in turn know who you are (you must create a personalized "About Me" page) and you are soliciting feedback and engaging people in a two-way conversation. Have you heard me mention two-way conversation enough times! Really, it is important, and it is what your prospects are looking for in order to feel comfortable doing business with you.
The bottom line is that blogging should be fun and engaging for both the blogger and their readers. It can be done purely for business purposes, or as a hobby and a way to express your viewpoint and feelings to the whole world. If you think that blogging is something you would like to learn more about call 678-367-3794 or e-mail us so we can discuss your blog design needs in more detail and get you up and running!.
Five Good Reasons to Start a Blog
- Search Engine Visibility
- Become an Authority in your industry
- Give them something to come back for
- Develop leads through comments
- Pierce the corporate veil
What is a Blog?
A blog is simply a content-management system that allows you to publish information onto the Internet, quickly and easily. New information is typically added in reverse-chronological format, so that the most recent posts are always up top. The blogging program does most of the technical stuff for you, so very little skills are required.
We work mainly with WordPress but will also accommodate people who would like to utilize a different blogging software program.